Why Outdoor Advertising?
It's how to reach the people driving to and from work; they have jobs and purchasing power, they are in their cars, reading your message at least twice a day.

Media Comparison:
News paper:
$21.05 cost per thousand
Radio:
$22.09 cost per thousand
Television:
$18.98 cost per thousand
Outdoor Advertising:
$1.33 cost per thousand!

Outdoor advertising is the most efficient and lowest cost form of advertising found in a media mix. In other words, invest less for every person you reach.

Customer Base:
Studies have shown people do most of there shopping within three to five miles of their home, yet for major purchases or events they are willing to travel. Outdoor advertising gives you the best of both worlds. You have the ability to target a specific neighborhood or economic group, or make sure your advertising permeates an entire metro area.

  • Where they live, work, play, drive and shop.
  • Where they commute and where they congregate.

    Outdoor is about delivering impact and awareness - it captures 'share of mind' and produces measurable results. No other media can match the impact and reach against the investment.

    Outdoor complements other mainstream media buys - improving reach and comprehension of radio, television and newspaper advertising. It can also reach the growing number of people who listen to non-commercial radio stations and those who source their news from the internet or business press.